In the Upper Bavarian community of Wamping, nothing is as it used to be. That's because Mayor Alois Bichlmeier has hired the clever PR man Joe Thaler to boost tourism. Not only does Thaler have some illustrious characters in tow, he also wants to stir things up in the town. Joe's idea: a media-friendly casting for the first coronation of a red wine queen. Of all places, in a town where a family of brewers enjoys supremacy. Fierce arguments ensue. But many women in the area recognize their chance. For the title, they shy away from no wine or beauty offensive. Soon, however, inexplicable things start to happen. And then there is murder and kidnapping. Turbulent times begin for Inspector Ferdinand Karl Köcherl, known as FKK.